Friday, September 25, 2009

Press Release as SEO Link Building Strategy

What is the benefit of Press Release for SEO. Basically there are many sites the offer free submission of company press releases. Text could have a minimum of 250 words to the maximum of 500 words. The sites the accept press release usually accept back links to the owner of the press release. A minimum of 2 links are allowed and you can get as much as 4 links from this SEO strategy.

Traffics. Aside from back link, you can also get a limited traffics from press release. Site that host press release always in the top pages of SERP due to its frequent update. If the visitors is satisfied with the information in the press release, they might visit your site and inquire further.

Top PR Site. There are many top PR sites today. You only need to search it by country depending in the location of your target client. PR Log is one of the best PR site for me because it not only a source of back links but they could publish right away. Once you click the publish button in the creation page, it will go live with optimized URL's.

Page Rank. Press Release sites could rich as much as PR 4. If it is frequently visited and the content is optimize while the general tough really acceptable to greater population.

For the list of latest PR site, i will post it here soon.

Tuesday, September 22, 2009

How Important is the Page Rank

A lot of forum and blog talks about PR which according to them is no longer important in traffic generation. They PR is just a display or website decoration. The truth is for a new website that building a traffics, PR is very important. Look at the image below and you will see the difference of PR0 to PR 4.

You can find some sites that has PR 0 and 1 but they have good traffics. It is also true. The blog or sites are penalized according to PR. They still got quality number of traffics because they have hundreds or thousands back links from other sites as well as hunderds of pages in GIP.



If you reach desirable traffics, it is fine to lose your Page Rank. But never allowed your site to lost your PR at the same time you let your back link away too.

Monday, September 21, 2009

Off Page Optimization

First, include your primary keyword phrases in your Meta tag titles, descriptions and keyword fields. You should also do this with your page headlines and subheads.

Second, add your keyword phrases to content. Roughly once or twice per paragraph is great. Keep it reasonable so the phrases are woven into your content and not redundantly repeated. Remember, if content is king, then keyword phrases are like the king’s valet - unnoticed, but always there.

Third, write in natural language. You need to incorporate your keywords, but not to the point that you ruin your page copy.
Remember, these are keywords because they are the terms that your customers are using. If it is difficult to work them into your content, something needs to be reworked. Or perhaps overhauled completely.

Fourth, try to incorporate keyword phrases in bold, italic or bulleted lists where it makes sense. This won’t have a major effect on rankings, but it will have an effect on your visitor count. Remember, everyone on the internet has the attention span of a gnat. Make your relevance obvious at first glance, and web visitors are more likely to stick around.

Fifth, take the time to read your copy out loud. If it sounds redundant and off balance to you, it will sound the same your site visitors. If you can, ask someone outside your company to read it as well, to get their unbiased opinion.

Keep in mind that these basic tips are just that, basic. By no means are they the end-all be-all for SEO. However, they are important fundamentals that should be implemented for better on-page search engine optimization.

In addition to implementing these five steps when you start out, go back periodically and check for them again. It’s so easy to get caught up in the social networking/link building/pagerank/twittering/digging/sphinning fun part of SEO that sometimes these priorities get shelved.

Keyword Density

Generally, keyword density in the title, the headings, and the first paragraphs matters more. Needless to say that you should be especially careful not to stuff these areas. Try the Keyword Density Cloud tool to check if your keyword density is in the acceptable limits, especially in the above-mentioned places. If you have a high density percentage for a frequently used keyword, then consider replacing some of the occurrences of the keyword with synonyms. Also, generally words that are in bold and/or italic are considered important by search engines but if any occurrence of the target keywords is in bold and italic, this also looks unnatural and in the best case it will not push your page up.



Sometimes online marketer go too far in their desire to push their clients' sites to top positions and resort to questionable practices, like keyword stuffing. Keyword stuffing is considered an unethical practice because what you actually do is use the keyword in question throughout the text suspiciously often. Having in mind that the recommended keyword density is from 3 to 7%, anything above this, say 10% density starts to look very much like keyword stuffing and it is likely that will not get unnoticed by search engines. A text with 10% keyword density can hardly make sense, if read by a human. Some time ago Google implemented the so called “Florida Update” and essentially imposed a penalty for pages that are keyword-stuffed and over-optimized in general.

There are many keyword ranking today. You will find that the result varies as server always look for the location before it gives results. What i am impress is that Indians always provide free seo tools for marketing.

Courtesy of webconfs

What are the basic task of SEO Specialist

Search Engine Optimization Analyst

Duties:

1. You will gather key statistics/data for specific key phrases variations in the Google Search Engine Results Positions (SERPS) and help to produce statistical reports.
2. Gather page rank data for client and competitor sites.
3. Gather keywords density data of websites for analysis.
4. Gather back links data for page rank analysis of competitor websites.
5. Conduct a website onsite review based on determined on page search engine factors and make reports.
6. Assist in website investigation, research and recommend tools for improvement.
7. Do quality check after onsite work and make reports.
8. Documentation of other analysis reports.

Skills:

1. Excellent Excel Skills / spreadsheet manipulation (Microsoft Excel)
2. Basic knowledge in HTML
3. Some basic understanding of Google Search Engine Optimization (SEO) is an advantage
4. High working accuracy in gathering data.
5. Customer focus attitude
6. Common sense and initiative which will be required to help interpret your statistics
7. Has good sense of urgency and time management skills.

Excellent salary rates, benefits and career advancement opportunities await.




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Updated Directory List

http://www.valuedirectories.info/a_free.html
More SEO tips here

http://forums.digitalpoint.com/forumdisplay.php?f=12

www.aigam.com PR6 FREE
www.aardvark.co.za/search PR6 FREE
www.avhome.com PR6 FREE
www.abc-directory.com PR6 FREE
www.addyoursitefreesubmit.com PR5
www.addurl-free.com PR5
www.allthewebsites.org PR5
www.alistdirectory.com PR0
www.allwebscape.com PR0
www.allwebspiders.com PR0
www.abotdirectory.com PR0
www.abydir.com PR 0
www.apexurl.com PR 4
www.admcity.com/search/ PR 4
www.amfibi.com PR0 FREE
www.amberdirectory.us PR 0
www.artoolinks.com PR 0
www.agada.info/web-directory PR0
www.aquadirectory.us PR 0
www.axelis.com PR5 FREE
www.allrelevantsites.com PR 3
www.search.able2know.com PR 5
www.directory-active.info PR 4
www.addyourlinkweb.com PR 4
www.agilelist.com PR 3
www.axxasearch.com PR 5
www.web-directory-australia.info PR 5
www.links.atlantaaz.com PR 4
www.arakne-links.com PR 3
www.abigdir.com PR 0
www.webdirectory-submit.com PR 4
www.awebdirectory.info PR 1
www.a1directorysearch.com/dir PR 4
www.a1whs.com/directory PR 0
www.a1dir.com PR 4
www.a2zdir.org PR 0
www.aaawebdirectory.com PR 4
www.abacusdirectory.com PR 0
www.abilogic.com/dir PR 0
www.aboharwatch.com/dir PR 0
www.adddir.info PR 0
www.addlink.co.in PR 3
www.add2us.com PR 0
www.addurl24.net PR 0
www.addyoururl.net PR 4
www.agada.info PR 0
www.agiledirectory.info PR 0
http://bigwigbiz.com/

Latest and Basic Online Marketing Task

  1.      SEO optimization specially off page
  2.     Experience with Google analytic, webmaster and keywords
  3.     Experienced in Search Engine Management
  4.      Bogger and Wordpress Blogging optimization
  5.      Video Marketing
  6.      Social Networking
  7.      Link building
  8.      Landing Page development
  9.     Pinging and tagging of all content
  10.     Social Bookmarking
  11.      Key word Research
  12.      Keywords search volume monitoring
  13.      Keywords posting using the sites and blogs
  14.    Forum posting - 10 post minimum before you can set up the signature
For any details of this task. Visitors are welcome to post any suggestions

Blog Directory

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How to Get High PR Sites

These are some technique that i collected in a know SEO site.


I make a domain pr5 for my client recently. and for this , i did over 150 articles. 20 press release and 7000 back links from pr1 to p4. and in that niche top old companies have pr4. and if i do this for some IT or webmaster niche, i can get pr6 . if that site update daily with new contents.

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I don't understand why people always get in debate if PR is important or not. It is important to the thread starter and he simply needs your opinion.

I would say get 5 PR1, 6 PR2, 7 PR3, 4 PR4 and that will get you PR 4 or 5.

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To the OP: I suggest finding very high quality sites with PR4-PR7 & getting a backlinks. Make sure they are relevant with your sites content as well.

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try to get a PR6 or PR7 back link, one that is very relative to your website.

make sure you have a lot of back links from directories, and smaller PR0-PR3 websites to hold your ranking so no one can come behind you and steal the ranks.

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Try to get .edu PR6+ links . These links are always worthy and are free. This will certainly finish up with the PR 5

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i noticed that good results of getting PR4 is having a lot of feature link on sites.
its make big quality backs even visible in Google back links

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Despite being a link builder myself, I would seriously suggest you to wade your time and developed your blog in a proper way and acquire organic links before you embark on a link building campaign. Theoretically speaking, 20 PR5 links from pages without any outbound links or 5 good PR6 links should get you there but if Google finds out that you have just relied on that, then you risk getting sandboxed. Built up blogspot , Vox, Squidoo blogs..link them to your main site..get authority links..diversify your link building options and you will be on your way to a PR5 site in a couple of update. Do not aim for PR5 right now itself.
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considering that your domain is only 3 months old , any heavily submission strategy you involve will send you straight to sandbox and a 6 months penalization. In my opinion you should just build links in time and to achieve pr 5 you will need a couple of higher pr links and most important 6-8 months

Sunday, September 20, 2009

When will be the Change of Google PR this Quarter

Every SEO specialist understand that Google change the PR of all sites through the word every 3rd quarter. Last June Google changed the PR a week before the opening of the 2nd quarter of this year.

I still remember when my 3 sites got the PR 4 on that day simultaneously while i still retain one in PR 3. One of the blog rank PR 2 and giving good back links to other unlike the PR 1 site that i have.

Today, the day is already Sept 20, 0 days since the 3rd quarter begin and still i could not find any changes in Google Ranking. I also noticed that sites backlinks are not changing for more than 1 month only.

I am excited because i should get higher PR now since I have almost 300 back links in 1 site. I do believed, SEO specialist everywhere are excited too since Google is already delayed on changes. It seems there are new formula for Google Algol that it took them more than half of the month.

For anyone who noticed any changes of your sites property, you are welcome to comment here.
This is do follow blog so you will not regret it.

Thursday, September 17, 2009

SEO Tested Interview Questions

Do you have online article? Can you give the link?
Look if the applicant is already expert of known article directory specially ezinearticle.

What is the importance of Meta Descriptions.
The descriptions serves as the summary of the website once  display in search engine. It is also useful in SEO through keywords density. It must be well written to encourage visit against 9 URL in the browser.

What are the SEO Tools you usually used.
Google analytics, Google webmaster and keyword tools, alexa, ranking, seo monitor, etc. SEO toolbar.


How do you differentiate SEO with SEM.
SEO is both off and on page optimization while SEM is PPC/CPC

How can you determine the performance of your PPC.
Through conversion rate.

What page should be installed with Google scripts for conversion rate tracking. Thank you page after the sign up.

How can you find the top or most visited pages in your sites?
Through Google analytics, sitemeter, statcounter, etc.

Is repeating keywords in the web page ok?
Not to much not too less, It should goes naturally with content. It is against keyword stuffing w/c google any yahoo penalize the site.

What are the benefit social media specially bookmarking sites to SEO?
Backlinks and traffics from the social media member. New page of the sites can be crawled faster because social media normally have higher reputation.

What is your best back link strategy.
For me, blogging, article and PR submission and internal linking within the sites.
Answer varies depend on SEO specialist

What are the things you should do to avoid penalty?
Avoid link from penalty sites, avoid excessive link buying,
Avoid excessive internal linking, avoid keyword stuffing.

Whatis google dance?
Google update of server and they use its back up causing suddent drop of ranking that lasted for 2 weeks or more.

Site structure question.
What page of the sites you should use no follow rel tag of the HTML?
Sign up, payment page, recommend us, bookmark us, mailto. Anything not related to products or services. Any vulnerable page that you want to hide to Google as well as hackers.

Google analytic question.
What is the difference between organic visitors and referral visitors. (search engine visitors VS affiliate program, backlinks, bookmarking sites etc.)

What does it mean if i have 80% bounce rate?
20% of the visitors stay in your site and the rest leave right away.

what is the diffence between visit and visitors?
Visit include retuning customer, visitors are unique based on cookies installed by google to the PC's temp folder.

If you notice that your SEO campaign  for the last 3 months (GOOGLE PR PERIODIC CHANGE) is not working, how will you  diagnose the problem.
Check robot.txt if blocking google, check and reduce java scripts, check the web server for unknown virus, check if you are penalize.

How many target keywords should a site have?
For the whole sites, 5 keywords is competitive enough then go for 10 keywords once the authority is established.Too much keywords could lost your focus.

How about individual page of the site, how many keyword/s should you target? Depends on the page, if services then it is between 1 to 3 keywords per services page.

You want to monitor content of the daily site, blog, forum, bookmarks  updates of your keywords, what you should do? Set up google alert in your email.

In your experience as SEO specialist, what is/are the hindrances you meet already?

You are invited to give additional questions.